SEO

Website Migration Checklist: Retain Your Rankings and Leads

2026-09-151 min read

Updating websites without planning redirects can cause search rank and lead drops.

Map URL changes and set up permanent redirects (301) for all legacy pages.

Audit redirect configurations on staging links to verify correct paths before deployment.

Verify index status and submit updated XML sitemaps to Search Console on launch day.

Monitor conversion form paths on live launch to preserve sales lead registrations.

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Tags: website migration, seo check, migration tips, site transition

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